Brooks Brothers’ Mumbai has recently introduced a personalized monogramming service for their customers and lucky me, I was one of the first to experience this luxury treatment.
The personalized service was introduced along with the SS ’17 collection and I had a marvelous time at their store.
With an array of shirts to choose from, (as the monograms can only be done on shirts) as well as reels of thread in stunning colours, I chose a classic white formal shirt and to add a pop of colour; my initials in red.
At the store is a monogramming machine by Brother that allows multiple fancy fonts and gets your initials done under a minute. Super cool, right? However, this whole service takes about an hour and costs INR 500 per monogram. That’s quite a steal for a luxury service, don’t you think?
Coming to the collection, it is full of nautical prints(my favourite), quirky prints, signature summer colours, indigos, etc. and it’s super fun and sporty as well as classy and chic.
One of my favourite pieces was a gorgeous Navy Jacket, with an anchor lapel pin to bring out the Nautical theme of this collection. Another innovative piece was a shirt with a print that is actually the logo of Brooks Brothers! So incase you’re visiting the store any time soon, do check out the Brooks Brothers’ SS ’17 collection.